"It's an honor being the face of Nutella's fans! I want to use it as a way to spread awareness everywhere for just how delicious it is." - HANNAH

Get to know hannah.


Age: 22   College: Texas Tech University – Electronic Media and Communications major, Film minor

Fun fact: Loves cats almost as much as she loves Nutella.

Initial reaction to winning: Very excited! I was just working as an intern on Capitol Hill and actually called in sick to spend a day making my Chief Nutella Ambassador submission video. Totally worth it.

Video inspiration: After reading through the rules, I saw that any background art we used had to be our own. This inspired me to tell my story through puppets that I hand drew.

Favorite breakfast with Nutella: Warm waffles spread with Nutella. You don’t need anything else, just plain and simple.

Fondest memory of Nutella: While studying abroad, I fell in love with Nutella and was always eating it. It got to the point where people would say, 'Oh there's Hannah with Nutella...again.'

Other interests: Anything artistic – painting, playing guitar and creating short films


World Nutella Day

Started by fans like you!

Have you ever loved something so much you thought it deserved a holiday? Sara Rosso, an American blogger living in Italy, did. That’s why she founded World Nutella Day on February 5, 2007.

And Nutella fans loved it! They came together to celebrate their passion for Nutella on social media through photos, recipes, poems, and messages. From Italy to India to Israel, World Nutella Day has since become a global phenomenon with people sharing and spreading the wonder of Nutella at home, work, and school; in their communities off- and online; with family, friends, and fellow fans everywhere.

In 2015, Sara transferred World Nutella Day to Ferrero (the makers of Nutella) to help it live on and grow for years to come. So, every year we search for a new Chief Nutella® Ambassador – someone with Sara’s delicious devotion – to lead the fan celebration on World Nutella® Day. Chrissy Eckman was the first to be honored with this tasty title. Who is our 2017 Chief Nutella® Ambassador? Let’s find out.



Missed World Nutella Day this year? Don’t fret.
You can stay in the spirit all year long with these fun seasonal recipes.